Women Rugby World Cup: In the 1980s, Gill Burns, a future icon of English rugby, encountered a club sign that read that no women or dogs were allowed. As she took her first steps in the sport, plenty of barriers existed to overcome. Burns, a 1994 World Cup winner and long-time England captain, recalls that despite the initial setback. The club was soon welcoming, and the sign was quickly removed.
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Once people watched us, we won them over, she remembers. However, the challenges persisted: a lack of facilities, no match officials, and inconvenient game times. And long travel distances are all costs borne by the players themselves. Many women, including those with potential for the national team, were unable to pursue rugby due to financial constraints.
Even as the game evolved, players in the Premiership Women’s Rugby (PWR) league currently one of the top leagues globally still faced similar challenges. Outside of the contracted Red Roses, most players balance elite rugby with other jobs or studies, with many paying to play. Though significant progress has been made, including funding from the RFU and the government to support women’s and girls’ rugby.
Boosting Women’s Rugby Ahead of Women Rugby World Cup 2025
The path has been long, and the sport continues to evolve toward greater accessibility and support. As the Women Rugby World Cup 2025 draws closer, there’s hope that the sport’s landscape is about to change significantly. A key development is the Impact ’25 programme, launched two years ago.
Which has injected £12.13m of government funding to improve the accessibility of women’s and girls’ rugby across England. This initiative is aimed at preparing for the expected surge in interest following this summer’s tournament, with England strong contenders on home soil. While the Rugby Football Union (RFU) has faced criticism in recent years, this is an area where it deserves praise.
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Nearly £3m has already been invested in upgrading club facilities. Making them more welcoming for female players, with improvements such as new changing rooms, and sanitary provisions. A notable increase in the number of match officials and coaches. In total, 850 clubs have received funding or support to grow the sport.
Building the Future of Women’s Rugby
Katy Daley-Mclean, England’s 2014 World Cup-winning captain, highlights the importance of this groundwork. Previously, we’d hold a World Cup and then think, that was great, she says. This time, the money is being used to ensure rugby clubs are ready to welcome the influx of women and girls eager to play after the tournament. This foundation will be crucial for the sport’s future growth.
The growth of women’s rugby is particularly encouraging as adult male participation in the sport is dwindling, according to Gill Burns. Many recreational clubs are struggling to maintain their men’s sides, while the women’s sections are expanding rapidly. A notable improvement has been seen at the U12 level, with a 40% increase in the number of girls playing rugby this year compared to last.
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Katy Daley-Mclean, England’s 2014 World Cup-winning captain and now women’s performance lead. Sale Sharks, notes the impressive talent these young players bring. They are already at the level I was at 24, 25 in terms of run, pass, and kick, she says. The rise of social media has also helped connect players with the next generation.
Shaping the Future of Women’s Rugby Ahead of Women Rugby World Cup
Daley-Mclean appreciates how today’s Red Roses embrace their role as role models. With players like Hannah Botterman, Sarah Bern, Ellie Kildunne, Jess Breach, and Zoe Harrison representing different personalities and backgrounds. Young girls can see that rugby is a place where they can truly belong.
The strong connection between past and present players has played a key role in women’s rugby’s growth. Close bonds have formed between the vintage Red Roses and the current squad. With over 800 pioneering players gathering for an event after England’s victory over Ireland at Twickenham last year.
Katy Daley-Mclean reflects on how retired players once faded from the scene but now feel integrated into the Red Roses community, sharing stories and helping build a welcoming environment for newcomers. This unity, alongside the progress made in women’s rugby, creates a positive narrative for the sport.
The Women Rugby World Cup has emerged as a pivotal moment, bringing renewed focus that the RFU can’t afford to miss. Daley-Mclean, who never imagined changing the face of women’s rugby, is proud that the World Cup will demonstrate rugby is for everyone. It’s for everybody, she says, highlighting the evolving perceptions of women in the sport.
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